Deepening the engagement between makers and consumers

b8ta / Santa Monica

The b8ta stores allow start-up consumer electronics “makers” to market their products without having to pay for their own brick-and-mortar retail locations. We designed these stores to work at various scales, putting the emphasis on product while providing flexibility for a wide range of experiences. The design also supports a data-driven shopping experience that’s invisible to the consumer, but vital to product
development for sales and market research.